Nvidia CEO Jen-Hsun Huang visited Dubai today and gave a speech at the American University of Dubai (AUD). In a round-table discussion after the speech, Mr. Huang sat down with representatives from the media to talk about his company and its products.
There will be a longer report from Mr. Huang’s visit in our December issue, which will include what the talk was mostly about today, NVIDIA’s court battle with Intel. At the core of that legal issue, according to Mr. Huang, is that Intel wants to standardize the technology that computer manufacturers use and computer manufacturers, like Apple, want to differentiate. Mr. Huang said “Apple wants to differentiate. So inside your MacBook is an NVIDIA chipset. Because Apple wants to build fundamentally different computers than just the Intel platform. They want to add value.”
Mr. Huang said that in his home they’re “all Apple.” According to him “Apple uses the best technology for their [computers]. Apple says to their customers: if you buy a computer from us you can be sure we have selected the best technology inside for you. That is their promise to consumers. Their promise to consumers isn’t we’ve selected the best technology for you with the exception of what Intel allows us to use. That’s not their promise. And that’s why Apple uses the best technology where they want whenever they want. And that’s why I’m all Apple! At home, it’s just Macs everywhere. It’s NVIDIA’s technology in all of them but I use Macs. My son has two Macs, my daughter has a Mac, there’s an extra Mac just in case and my wife has a Mac. It’s just Mac, Mac, Mac! Because I know it’s got the best stuff inside.”
This was first reported by Shufflegazine.